Wellness+ is a major initiative of Rite Aid’s turnaround plan and the company has touted its success. But management has failed to disclose information about Wellness+ that would allow investors to accurately evaluate its performance. Remedy Rite Aid believes that the information that Rite Aid has provided reveals trends that raise questions about the program’s benefits.

Recent Investment Alert:

Request for Disclosure by CtW Investment Group

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On March 20, 2012, the CtW Investment Group sent a letter to Rite Aid’s largest shareholders identifying its concerns regarding the strategic benefits of loyalty program Wellness+ and requesting that management provide additional information to shareholders about the program’s performance.

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Recent News:

Patriot-News: Rite Aid’s Wellness Plus customer loyalty program draws scrutiny from investors
March 21, 2012
By Nick Malawskey

An investment group is asking Rite Aid Corp. for more financial disclosure regarding the company’s Wellness Plus program, even as speculators on Wall Street mull a possible Rite Aid-Walgreens merger. Read More

Central Penn Business Journal: Group wants information on Rite Aid loyalty program
March 21, 2012
By Brent Burkey

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The CtW Investment Group is calling on Cumberland County-based Rite Aid Corp. to disclose information about its wellness+ customer loyalty program in a letter sent to company shareholders, the group said. Read More